The Return of an Icon
Citroën is bringing back the 2CV, a legendary car that once revolutionized personal transportation in France. This new version will be fully electric, manufactured in Europe, and priced below $17,500. The revival aims to make electric vehicles (EVs) more accessible to a wider audience, focusing on affordability rather than range or luxury.
The new 2CV is designed to compete with other budget-friendly EVs like the Renault Twingo EV and Dacia’s upcoming electric model. Citroën wants this new city EV to be a modern take on the classic 2CV, which was known for its simplicity and practicality. Despite previous denials, the brand has now confirmed the project, signaling a significant move in the automotive industry.
Affordability and European Manufacturing
The starting price of the new 2CV is expected to be under €15,000 ($17,500), though this figure does not include any potential incentives that could reduce the cost further. Citroën plans to manufacture the vehicle in Europe to meet the requirements of the EU’s M1E class. This classification is similar to Japan’s kei cars, with specific regulations on vehicle length but no restrictions on width.
M1E vehicles must still adhere to safety standards, including crash tests, airbags, traction control, and some advanced driver assistance systems. This ensures that while the 2CV may be small and affordable, it remains safe and reliable for everyday use.
Competitors and Market Positioning
The 2CV will face competition from the new Renault Twingo, which starts at just under €20,000 ($23,200). Dacia is also developing an EV based on the Twingo’s platform, expected to be slightly cheaper at around €18,000 ($20,900). However, the 2CV aims to undercut these models by offering a more affordable option.
Citroën CEO Xavier Chardon emphasized the emotional appeal of iconic vehicles, stating that the return of the 2CV will “democratize electric mobility.” The new model will be produced at the Stellantis factory in Pomigliano d’Arco, Italy, where the Fiat Panda is currently assembled. A sister model with a Fiat badge will also be available, though it will have a different design.
Design and Features
The 2CV’s design appears to be sporty, with flared rear wheel arches and an aggressive stance. Despite its quirky proportions, the car looks surprisingly modern. The teaser image shows a vehicle that blends nostalgia with contemporary styling.
In terms of features, the base trim may sacrifice some elements to keep the price low. The battery is expected to be around 20 kilowatt-hours with LFP chemistry, and the motor may produce less than 100 horsepower. Crank-down windows, reminiscent of the Slate truck, could be included to reduce costs.
Potential Use of Chinese Technology
There is speculation that the 2CV might incorporate Chinese technology and expertise. Stellantis has already used Chinese platforms and batteries in its Opel electric crossover. This collaboration could help keep the 2CV affordable while leveraging advanced manufacturing techniques.
Future Plans and Launch
The reborn 2CV is set to arrive in 2028. However, the first official glimpse of the model will be at the Paris Motor Show in October. Citroën may present a concept that is close to production but will undergo changes before the final release.
This revival of the 2CV represents a bold step for Citroën, combining heritage with innovation to create a vehicle that is both nostalgic and forward-thinking. With its focus on affordability and European manufacturing, the 2CV has the potential to reshape the EV market and make electric mobility more accessible to all.
