Exclusive: Why Seven Might Drop The Voice Australia for Robert Irwin’s Popularity

Major Shifts in Channel Seven’s Reality TV Line-Up

Channel Seven may be preparing for a major transformation in its reality TV lineup in 2027, with insiders suggesting that the network is considering significant changes. One of the most talked-about possibilities is the potential end of The Voice Australia, as the network looks to focus on larger franchise opportunities.

This move could involve a bold attempt to acquire I’m A Celebrity… Get Me Out Of Here! from Network Ten. The decision comes amid growing concerns about the rising costs associated with producing The Voice Australia, particularly as the current coaching panel’s contracts are nearing their expiration.

Rising Costs and Contract Challenges

According to industry insiders, re-signing high-profile coaches such as Ronan Keating, Mel C, Kate Miller-Heidke, and Richard Marx would likely require substantial salary increases if the show were to continue beyond next year. This has led to discussions within Channel Seven about whether the show is worth the investment.

“The Voice Australia is an expensive format to produce, and the coaching panel doesn’t come cheap,” said one well-placed source. Before the show was acquired by Channel Seven, it was estimated that the production cost around $40 million for Channel Nine. When Seven first took over, the costs reportedly ranged between $15 million and $20 million.

“There’s a feeling internally that Seven may get better value investing in franchises with stronger long-term growth potential,” the insider added.

Potential Move to I’m A Celebrity

One of these potential franchises could be I’m A Celebrity… Get Me Out Of Here!, which has been a hit in various international markets. Rumours suggest that Channel Seven is actively pursuing this format, especially once existing arrangements allow for movement.

Central to these plans is rising TV star Robert Irwin, who is believed to be key to the network’s strategy. As a wildlife warrior, Irwin has quickly become one of Australia’s most popular TV personalities. Channel Seven is reportedly keen to lock him into a major hosting role as part of its broader entertainment strategy.

“Robert is absolutely someone Seven sees as a future face of the network,” the insider said. “They know audiences love him, advertisers love him, and he brings a younger audience that networks are desperate to capture.”

Australian Idol Remains Safe

In contrast, Australian Idol appears to be safe for now. Channel Seven is reportedly viewing the singing competition as a more sustainable and cost-effective entertainment property moving forward.

If these rumours prove true, it could mark the end of an era for The Voice Australia, which has been one of the country’s biggest reality hits for years. However, in the world of television, nothing stays the same for long. Channel Seven may already be betting its future on ‘the jungle.’

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